Google’s top New Zealand search terms reflect what Kiwis wanted to find on the web in 2008.
Heath Ledger was number one in ‘died’ searches, ahead of Sir Edmund Hillary in sixth, while Elvis and ‘The Crocodile Hunter’ Steve Irwin also made the list.
Miley Cyrus was the third most searched celebrity behind Brown and Obama. Britney Spears was sixth and Amy Winehouse ninth. Read the rest of this entry »
Why is this the best time to you look at Search Engine Optimisation?
What makes SEO more attractive in a down market?
Why do companies spend so much money on Adwords when Website SEO offers a better ROI (Return of Investment)
Companies in the US spent $10 billion last year on paid search ads, and even more this year. How much money do you think was spent on Search Engine Optimisation? Read the rest of this entry »
We are lucky in New Zealand in some way that Google has a 90 - 95% share of the market so ranking well in Yahoo, MSN or Ask Jeeves is not really a requirement unless you are trying to capture a world wide market.The more things change, the more they stay the same. Though there have been wide sweeping changes in the organic search engine landscape over the past six months, the fundamental ways search engines operate remains the same. Read the rest of this entry »
Search engine optimisation is on every webmaster’s mind these days. Achieving a favorable ranking for the right keywords can mean a steady stream of targeted traffic to your site, and all for free - that’s hard to beat. The key to high search engine rankings is structuring your website correctly, including plenty of content that is relevant to your keywords, and making sure your website is spider-friendly. You can use this checklist to make sure all of your Web pages can be found, indexed and ranked correctly: Read the rest of this entry »
So you have completed your web site, so what now?
Here are some steps to take to get your web site listed in Search Engines
1. Your first page is where search engines will start, make sure that this page is fully optimised will be the first place to start. What’s optimisation your ask? It’s making your site as search engine friendly as possible. You will also see people refer to this in the short form of SEO. Read the rest of this entry »
Anyone who has had the pleasure of doing web design and development through marketing agencies knows, Flash tends to be wildly popular among clients and wildly unpopular among SEO analists.
“It was on September 7, 1998 that Larry Page and Sergey Brin founded Google Inc.
There plan was to provide a better search engine. How did it look back then ? (click to see how it Google used to look). The design of Google has not changed much. Keeping things simple has been a major advantage and i believe is one of the reason of for there success
Google has kindly created a interesting interactive timeline of its last 10 year history.
For META keyword tag, Google does ignore these so dont get to carried away here with your keywords, you will find most site now dont even bother adding META keywords .
For the META description tag, keep your most important keyword phrase near the beginning of the sentence and make this tag a full sentence and a flowing sentence, do not keyword stuff!.
Do bold keyword phrases in the first sentence on the page.
Use your keyword phrases in your headings, (H1, H2 and H3).
Use keywords in ALT tags. Read the rest of this entry »